Media
Media companies are moving forward with digital, Double Play, and Triple Play offerings as they optimize both their regional operations and their underlying delivery infrastructure. However, providers continue to struggle with order management challenges resulting from increasingly complex offerings, Triple Play penetration and overall ARPU growth, reigning-in infrastructure costs, and competing with communications providers for the full suite of services.
As shown below, these strategies invariably increase the volume of data that must be captured and managed by the business, as well as the conditional logic that governs it. For example, providers launch consistent waves of local promotions to improve Triple Play penetration. Each of these promotions and individual customer terms is realized as a distinct piece of conditional logic which is needed to drive the expected revenue, ensure timely provisioning, or address fraud.
Lavastorm’s capabilities meet two critical needs: the need to realize gains in the current order-to-cash environment as these strategies unfold; and the need to de-risk the overall order-to-cash process through the use of automated controls, enabling aggressive market action.
For media companies, we offer 6 solutions that deploy automated controls at the atomic data level in order to deliver financial and operational value: